Monthly Archives: October 2011

On board the Ferdinand Magellan with Harry Truman. A great set-piece ofAmerican politics with a moral for all of today’s ‘leaders’.

By Dr. Jeffrey Lant

Author’s program note. No air ship can ever compare with the great age of American railroads. Air vessels are good for one thing and one thing only, speed… for arriving and leaving just as fast as possible. There is no allure in this… no bliss… no romance… and most certainly no grandeur and luxury.

But it is very different with railroads… very different indeed. It is the difference between eating to live and dining for fulfillment and total satisfaction. It is the difference between a pedestrian thing of mere utility… and an essential experience of life which once had you must have yet again, or pine and regret you have settled for less.

Grandeur on the tracks… History in the making.

Now, I’ve got your ticket to travel as a passenger on one of the grandest railway cars of all… the Ferdinand Magellan.

For the incidental music to this article, I have selected one of the best known railroad songs, “On the Atchison, Topeka and the Santa Fe.” It was written by Johnny Mercer for the 1946 film “The Harvey Girls” where it was sung by Judy Garland. It won the Academy Award for Best Original Song that year. This much sung song (available in any search engine) makes you want to play hookey for a few days, rushing out and grabbing a ticket to — anywhere. Because you see, with a railroad it is not only where you are going… but, always, how you’re going there.

And on the Ferdinand Magellan you were on your way to the White House… if your name was Harry Truman.

The 1948 coronation for future president Thomas E. Dewey… governor of the great Empire State.

Harry S. Truman was President of the United States in 1948, but from the way the media (which meant newspapers, radio and film) discussed him, you’d think he was a laughable reject who slipped into the Oval Office, and now refused to go back to Missouri. Every known form of ridicule and ribaldry was used to define this man and make fun at his expense. “To err is Truman,” said Mrs. Robert Taft, wife of the lordly Senator from Ohio, a man who thought he was born to follow in his father’s footsteps and so gain the White House without perspiring.

Governor Dewey and all the others felt the same way and decried the little man in the job, the job he was so clearly not up to handling and, besides, was an embarrassment to a great nation which, by right, should be secure in the hands of men like — them! Nor was this the view of just one party, either; these sentiments were aired, and robustly, too, by gentlemen of every political complexion. Truman not only spoke for the common man… he was the common man. And this, it was universally agreed, would never do.

And so all the princes of the land saw themselves as kings…. until the 1948 campaign came down to a three-way split in the Democratic party — Governor Strom Thurmond of South Carolina the Dixiecrat candidate of race baitiing segregationists… former Vice President Henry Wallace, the candidate of One World progressives, soft on Communism and “Uncle Joe” Stalin… and then Governor Dewey, the Republican candidate, who narrowly failed to defeat President Roosevelt in 1944 and was measuring his morning suit for January 20, 1949 the day he became president, and a Man of Destiny.

It was at this moment in America, that Harry Truman ensconced himself in the Ferdinand Magellan… and changed everything for everyone… surprising everyone but himself.

What a way to go….

When I speak of Harry Truman’s great railway campaign across America in 1948 as unique, I mean exactly that. It was the only private railway car ever fitted out for the exclusive use of the President of the United States. .. eighty-three feet in length and painted the standard dark green of the Pullman Company, once headed by Abraham Lincoln’s only surviving son, Robert. It was built in 1928 as one of several luxury cars named for famous explorers, including Marco Polo and David Livingstone. The government commandeered it for President Roosevelt in 1942, overhauled to become a mobile fortress, luxury and armaments mixed in immediate proximity.

From this flexible palace, this man of Independence, Missouri, this reviled little man so far behind in the polls pollsters didn’t bother to poll any more, this man of fiery spirit and determination meant to go forth and make his case… He told his sister “It will be the greatest campaign any President ever made. Win, lose, or draw people will know where I stand.” And he was as good as his word.

He had one chance… and he seized it with avidity, joy, fortitude and gratitude. It was a cocktail we all could use.

On Friday, September 17, 1948, Harry Truman, accident of history, went to Washington’s Union Station ,Track 15, where his 17-car special train packed with some 70 folks stood waiting for him. It contained diners, lounges, sleepers, a press car, a dynamo car for power, a communications car where radio teletype would provide continuous contact with Washington and the rest of the world near war because of the Soviet blockade of ravished Berlin. Everything was there — including unprecedented security — but the last, most essential thing… the passenger for whom all this was assembled….

Truman arrived exactly on time, looking “positively bouyant”, his daughter Margaret remembered. Vice presidential candidate Senator Alben Barkley of Kentucky, about to begin his own odyssey by plane, shouted “Mow ’em down, Harry.” And Truman shouted back, “I’m going to give ’em hell,” and so one of the most famous political phrases was thrown down as a gauntlet to the world…

Never before, never after, never say die.

The 1948 campaign was built on a series of “certainties”:

* Harry Truman was a certain loser. * No man had ever won the presidency with his party so splintered. * There was no point in polling because people had made up their minds and that was that. * You couldn’t win the highest office in the land with so little money. * And you couldn’t win with so many people thinking you so incompetent and over your head.

Yet in 33 days, from the platform at the back of the car, where he greeted his fellow citizens and introduced them to “the Boss,” Bess Truman… and his beautiful daughter “Miss Margaret’,” Harry Truman touched people, opened minds, and made friends, in the process firmly establishing him as a likable man who knew them, not just as politician but as neighbor, so very different from disdainful Governor Dewey, who thought even unbending condescension too good for the people who made America great…

And so, indefatigable (whilst all the members of his party wilted), feisty to a degree, always positive, determined to rouse America and bring the importances of this campaign starkly into focus for all… little by little, at each whistle stop, he inched ahead. And so as Dewey floated aimlessly above the fray, arrogant, disliked, mouthing nothing but platitudes that touched and uplifted no one, Harry Truman got in there and fought for the right to be the chief representative of the nation and their engine for a better life.

This great railroad extravaganza did not win Truman the presidency… but it transformed him from a certain loser to a possible winner, a man gone from hopeless to plausible while riding in the greatest railway car ever built, over the greatest network of track ever laid, en route to the greatest people on earth, asking them to confer the greatest office on earth on him by first giving him a listen. And they did.


On January 20, 1949, Harry S. Truman was inaugurated as President of the United States for a full term in his own right.

About the Author

Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., providing a wide range of online services for small and-home based businesses.
Your response to this article is requested. What do you think? Let Dr. Lant know by posting your comments below.
Republished with author’s permission by Daniel Fischer

5 Critical Tips for Hosting Your Webinar like a PRO for maximum results!

When hosting webinars there are some very important points to consider so your audience has a positive experience and you professionally deliver the event. At my company, we use webinars daily to build our business, and there are good reasons that you should too.

There are various webinar, or webcast software and services available from a number of sources at various prices. You can host the webinar any time, from anywhere in the world. The cost to you is reasonable, and the cost to your participants can be free or at an admission price you set. Webinars can be discussion based, education or information based, sales-related, or tutorial in nature. Having a clear purpose for your webinar will help you in your preparation and marketing.

No matter what platform you use to broadcast your webinar, here are some tips to ensure a professional webinar.

1. Prepare. Before you schedule your first webinar, make sure you understand how to use the software to deliver your webinar presentation. Read through the online manuals, watch the tutorials and know how to get Technical Support should you encounter any problems. It’s recommended that you do a test run to make sure you understand how to deliver the webinar, how participants access your event, how to use any additional tools and training aids. If you are charging for your event make sure your order forms work and are secure. If you plan to deliver specific points than make sure you have either prepared presentation slides for the audience to also keep you on track or, that you have notes handy for reference as needed. In your testing phase test your camera, the sound levels and the online presentation materials for clarity, readability and errors.

2. Consider a Co-Host. Some of the best webinars I have attended and hosted, have been those with a co-presenter or host. It’s quite hard to just be on screen all by yourself talking away. It can feel like you are in a vacuum. Having a co-presenter allows you time to have a break to organize your thoughts. A co-host permits you to volley topics back and forth and make an online discussion more interesting for your audience. Don’t try to deliver all your points or information in one session. Consider a series of webinars with various topics on one theme, or consider segmented parts for a continuing series. Invite guest experts as a co-host to keep your content varied and in-demand.

3. Rules of Teaching. If you are a novice to being an educator remember some common rules of teaching. Go slow. Don’t worry about repeating critical points, it helps people learn. Summarize important points onto slides, whiteboard or visual aids. Sharing your desktop or screen allows the audience to follow along with your points. Adobe has a product called AdobeConnect that is an excellent desktop sharing program. It’s helpful to include important links for later reference by participants. Consider your audience, and their familiarity with the topic, experience, gender, background, prospect vs customer, time zone, etc.

4. Encourage Interactivity with Questions and Answers. Depending on how you format your webinar, you may either allow participants to post questions during your session for response as required. Or you may prefer to wait until the end of your presentation. For discussion based webinars, it makes sense to take questions or comments throughout your session. Interactive sessions are ones that are often the most memorable, the audience learn the most, and helps the host connect more meaningfully with the participants. The feedback you get from your participants will help you stay on track and hone your skills and topics as a presenter for your next event.

5. Record your Webinar. If your Webinar or Web Conferencing platform allows you to record the event, definitely do so. You can then archive these sessions for future use, promotion, or reference. It allows you to create a library of your webinars, and the recorded sessions add lasting power to your event long after the live session has concluded. Participants unable to attend your LIVE webinar will appreciate the convenience of watching the recorded version.

About the Author

Sandi Hunter is the Director of Website Development at Worldprofit Inc. Worldprofit provides a number of services for the small and home-based business community including hosting, design, webconferencing, traffic, advertising, SEO, training and resources. This year Worldprofit marks their 17th year in business.

Republished with author’s permission by Daniel Fischer Check out Info Cash ->

President Obama is a goner, unless he gets the message fast: the issue is andalways has been: Jobs! Jobs! Jobs!

By Dr. Jeffrey Lant

Author’s program note. You know and I know (and may be even they themselves know) the folks in Washington, D.C., those congress people, and even the president of these United States, just don’t get it. I mean, it just seems like common sense, logical, that a human person needs a job and the income that derives from it. So today I’m going to do these exalted poobahs a favor. I’m not going to wait a moment longer… I’ve got a detailed plan for what the Honorable Barack can do — right now. And he better use it, too, before all the folks without jobs hand him his hat… and some other gent his job.

It doesn’t cost trillions of dollars and your right arm. By Washington standards, it’s cheap… and that’s probably why they’ll turn up their noses at it… because this plan isn’t going to swell the ranks of the bureaucracy; it is only going to help real people get work and focus the president on what’s important: having a job, like he does.

For the incidental music to today’s article, I’ve selected a pip of a tune. Your mom probably sang it to you when you were a kid. Mine did… and mom (who was a bit of a ham, like all good mothers) needed no persuasion, not just to belt it out, but pretend she was a train and that I was her favorite passenger. The tune is “I’ve Been Working On The Railroad.” You’ll find it in any search engine. Go now, find and sing it at the top of your voice. Feels good, doesn’t it, especially if you’ve got a job!

It’s a traditional American folk song first published in a book of glees, “Carmina Princetonia”, by Princeton University in 1894. Those privileged boys knew nothing about work, of course; but they did know a good tune when they heard it…and so did the Sandhills Sixteen who first recorded it. It was released by Victor Records in 1927… and was so popular everyone and his bro’ recorded it, too. It’s easy to see why. It’s got traditional American pep and toe tapping rhythm. It’s the way a bunch of folks would sound as they let off steam (and had a cool one, or two) after work… The key was “work.” And that, Mister President, is why you need to listen to this tune and its lyrics and get the message:

“I’ve been working on the railroad All the live-long day.”

A pie cutter, not a pie maker.

To understand Barack Obama better, you’ve only got to remember that he’s a lawyer. And while that isn’t exactly illegal, it is certainly not what we need when the issue is, as it has been throughout his presidency, jobs, pure and simple. That’s because lawyers are adept at dividing wealth (always keeping a good slice of it for themselves); they are not and never have been good at creating wealth. I like to say, lawyers can cut up a pie and distribute it… but they don’t know a hill of beans about making pies. And that’s Barack’s problem and why he’s having so much trouble… and why much more trouble is heading his way unless he gets the message and starts creating some jobs.

And one more thing… the problem is even worse because he’s a Harvard LAW grad.

Now, I’ve got nothing against the “Harvards” (as Lyndon Johnson used to call them); I have two Harvard degrees myself. but you’ve got to understand something. Harvard Law graduates (the best trained lawyers on earth) are cool, detached, analytical to a degree. They have been trained in the mastery of words… not in the necessary skills for working with, inspiring and motivating people. And if you don’t see Barack Obama in these words, you need to change your bi-focals. He was trained in a way that provides no assistance whatsoever in making pies and feeding Americans who need them.

I’m here to help. I am always glad to pull a Harvard Law grad out of the drink… It helps humble that insufferable breed.

Here’s my suggestion designed to save the president’s bacon and, while we’re at it, put millions of Americans to work, which is where they ought and want to be. Here’s where a knowledge of business, marketing, and the Internet come in handy.

First, let’s make sure we’re focused on the right enemy and get Obama focused, too. He missed the boat (as every political junkie knows) by concentrating first on health care, gays in the military, etc. These were important, of course, but never as important (or as marketable) as JOBS. And here the Honorable Barack unquestionably muffed it. It’s what put him in the soup and soured America. Real people never forgot that which Obama gave no indication of ever knowing; namely that having a job (with that all-important predictable income) is the key to the good life and the mental serenity that everyone needs. It’s that “pie maker” thing I mentioned above.

Declare war on the real enemy — unemployment.

Obama is the Commander-in-Chief of all the president’s horses and all the president’s men. He needs to act like it and select the right enemy: unemployment. This means setting the goal and going about the business of achieving it.

Start by turning the Roosevelt Room into what it used to be: a military command center. Tell the nation that a 24 hour-a-day strategic center will work from there… and that it will help folks around the nation CREATE jobs… and recognize those who do. Make it clear that you, the president, will appear in this war center daily; also, that you will address the nation for 5 minutes or so. Monday through Saturday. Set up the necessary video facilities in the White House.

Then get a website where the jobs being created are listed along with the folks responsible for thus helping achieve victory in the war for employment. Make it clear to your fellow Citizens just what you are doing and that you are calling upon them to help add new workers to their enterprises and organizations.

Each day cite progress, outline problems, say what you’re doing to solve them and make progress. Show the American people what YOU are doing… and then make it clear what they need to do. Americans like this kind of common sense approach. They can understand it, unlike mere statistics as reported by government agencies and run in newspapers. Your job is to keep it clear and simple so that even teen-agers understand.

“Hi, fellow Americans, here’s what we achieved together today.”

You pioneered in using the Internet to raise money and identify supporters. Now use it to motivate and recognize job creators of any kind for everything they do. Be enthusiastic! Always mention the names of these heroes in the war for job creation and growth. Make your website interactive like my Live Business Center. Have employers leave their job creation info… and have a staffer get back to them at once for all the details. Make sure you phone some of them… and always, always, always thank the people — by name — for what they do towards creating the jobs Americans need. And, remember, every job created has a tremendous ripple effect, the new job holder, his family, the children, the merchants where they shop, you get the picture.

Turn it into a Big Deal…. because it is.

One more thing: by doing this and embracing the American people and their needs and concerns, you’ll not only save your soul; you’ll probably save your presidency, too. And if you follow these recommendations and achieve success, you’ll deserve it!

About the Author

Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., providing a wide range of online services for small and-home based businesses. Dr. Jeffrey Lant is also the author of 18 best-selling business books. Republished with author’s permission by Daniel Fischer

A great sadness in the land. An open letter to my president, the Honorable Barack Obama.

By Dr. Jeffrey Lant

A special preface for my readers worldwide. Today, with a measure of reluctance, I step outside my usual role as a commentator on a myriad of facts, occurrences, events, trends and happenings to be what from my birth I have been and treasured, a Citizen of the United States, my country.

Today I shall not merely report on the news in all its many aspects, at home and universally, but I shall, in a small but not insignificant way, make history… which is what Citizens do when they consider their nation, its affairs and directions, its misadventures and glorious achievements and report their opinions, feelings, complaints, concerns and admonitions to the individual who is, for the moment, the chief magistrate of the Great Republic, a position granted by the people who remain the ultimate repository of all power… and who, therefore, are, in such reporting doing what they have the right and indeed the obligation and responsibility to do… for all that their language may, from time to time, become choleric, injudicious, and intemperate.

As one of these people, these Citizens, I am today writing for and immediately thereafter sending to my president my thoughts and observations at this moment in our history, for I sense a great sadness beginning to move across the land, which must give pause to every thoughtful member of the body politic.

I want you, Reader, to note the matter of how I have headed these remarks, for I am sending them not just to the President of the United States, but to “my president,” for first and foremost he is not just a quondam official, holding office from such a time to such a time. He is, instead, the lawful leader of my country, a nation in which my hopes and dreams, along with the hopes and dreams of unseen millions of my countrymen, reside. I therefore write because I must… for the stakes are far too great to be silent… and I trust that the first lesson to be drawn from this letter is that you, too, shall, with thought and high seriousness of purpose, send to your president the fruit of your wisdom and concern, for whatever divides us, we have everything to unite us…. the articles and means of governance, centuries of shared triumphs and adversities, the first fashioned, the second overcome by our united actions. We share hopes, dreams, visions, and the abiding knowledge that, of all peoples on this earth, we have created our realities… and so we must take action when our direction falters… and our vision is obscured.

… as it happening now, to the growing certainty, concern, lamentations and jeremiads of the people. And because all these are not the best of us… we call upon you, as we are in duty bound to do, to lead the people… exhort the people… lift up the people and return us intact, renewed to former greatness and greater greatness yet to come.

Mr. President, you came into office in a flood tide of exclamations, gratitudes, hosannahs… a man not merely of destiny but a man of reconciliation, joy, and healing purpose. You broke the stringent and oppressive color barrier, for every office and high position in the land, an invidious reality that too long oppressed a nation dedicated to eradicating the oppressions of others, yet for long unable to eradicate the oppressions we inflicted upon ourselves. You were a living symbol of all that is best in us. And we were glad of it… and thanked you for liberating all the people from the cancer of oppressing.

Now, however, the man who verily walked upon the water, is in danger of being swept out to sea, a victim of expectations too high, a man perhaps to be remembered and derided, for having peaked as president in his first hour on the job. What has caused this implosion, this great fall from grace and on high?

It is not the problems which assail us, for the Great Republic was conceived, born and grew strong and proud because of great problems greatly engaged. Because we believed — and still I trust believe — that only from great problems solved can a great people evolve towards perfection.

It is not that the political climate is more divisive, harsh, noisome and belligerent than our Founding Fathers and their generations of descendants faced, for the political atmosphere and actions in this pantheon of strong opinions have often been incendiary, ad hominem, vulgar, and abusive. As a people we know the alchemy for turning such bile into unity. It is our particular genius.

Nor is it that we are less dedicated and committed to the usages of our great system of governance and life, for the blood and passions of our forefathers run strong in us, too.

What then is the cause for our disappointment, dismay, and of the incipience of despair and growing disillusion? And what then must we do?

There are many causes, profound, significant, challenging… and many are at work even now to bring solutions to the problems at hand. But your office, our customs and immemorial usage all dictate that you, our oathed and solemnly sworn leader take precedence in action and constructive purpose. And here you have faltered, and I wish to suggest why.

I am writing to you now from a neighborhood and institution you know well and loved, Cambridge and The Harvard Law School. There you learned and then mastered the principles and procedures of the law, one of the glories of our entire civilization. Here amongst the grassy precincts and serene buildings redolent of learning, judgement, and, above all, due process you found yourself and grew. You were happy here… but it did not prepare you for your current responsibilities, turbulences, conundra, attacks and altercations. As a result you are suffering… for lawyers learn how to divide pies… not how to make them. You are now the duly chosen Chief Baker… but without a recipe for sustaining and improving your aggrieved customers to be had.

These good people were at first confident, then patient, then exasperated, frustrated and irritated, now they have turned angry and exigent. They know what you should know: the casualties inflicted by global economic maelstroms and a host of related economic and social realities are greater than the greatest of wars. If a wreath was placed on the door of every individual adversely affected we should fall down in disbelief and horror. For the people know how great is the trouble in the land where God once shed His grace.

Your job, your only job, is to put America to work… for only an employed America can be a happy land of serenity, security and sustained peace of mind. You are Commander- in-Chief. Thus declare war on America’s most pressing enemy, unemployment

Create a “war cabinet” and set up your headquarters in the Roosevelt Room of the White House, already hallowed as a place to secure and defend America’s interests. Make it known throughout the land that this is not an Obama initiative; it is an American initiative and therefore you call upon all Americans to do their bit, as their parents and grandparents did in World War II. And if some oppose, let them. You have God’s work to do and cannot allow little men and their self-serving objections to hinder you. You are America’s leader, and you have America’s work to do.

Every time any business or organization adds a job, post a notice and laud the job creators. They are all heroes in a war we must fight and we must win. They deserve recognition. Set up a website where you list jobs created. Go live on the Internet at least one each day and show and tell the American people just what you are doing and results achieved. Our people do not understand our presence in Iraq and Afghanistan. But they will all understand this. You are at a crossroads of your life and office. But there is a grand, honorable and necessary thing which you can do. Leave the many good things you would do if you had world enough and time. Focus on the one thing we must have now and without which we can achieve little else. Embrace your true calling, sir, and lead the endeavor to put America to work. It is what’s needed… a goal we can reach together and must start today.

About the Author

Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., providing a wide range of online services for small and-home based businesses. Dr. Jeffrey Lant is also the author of 18 best-selling business books.

Republished with author’s permission by Daniel Fischer Check out Info Cash ->